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As you might already know, one of the topics that I blog about the most is increasing your blog traffic. As someone who started building their blog from scratch in 2016, I had no idea how to get people to find my blog, read it + keep them coming back for more.
I’ve been running my Wedding Planner Copy blog for a couple years now. I am happy with my pageviews per month but I am always testing out strategies to improve the quality of the wedding pros that land on my blog.
In December 2018, I started a new blog + interestingly enough, one of the strategies I use for that blog has produced more views per month than the Wedding Planner Copy blog does after two years of being up + running.
Here’s what I did:
1. I focused on one social media platform
Social media is where it’s at, right?
Well, I picked one platform + I gave it my all. That platform is PINTEREST.
Stay with me…I see the eyeroll.
I know how wedding planners feel about Pinterest because brides + grooms think they can plan a champagne budget wedding on a beer budget.
What you might not know is that Pinterest works more like a search engine than a social media platform so it is second only to Google for searches!
In the one month that my new blog has been up + running, I have 39k views on Pinterest.
Are there other Pinterest accounts that have more?
BUT…39k views in one month is HUGE. My Wedding Planner Copy Pinterest account has 19k views per month.
Let that sink in for a second.
Pinterest is HUGE in gaining quality attention + then driving those quality visitors to your blog/website.
Pinterest is my #1 traffic source for both my wedding copy blog + my new niche blog. Over 90% of my social traffic comes from my pins on Pinterest.
If you haven’t tapped into the potential that Pinterest has for growing your blog, check out my article How to Use Pinterest for Your Wedding Business.
If you want to automate your Pinterest efforts so you have more time to focus on other platforms, check out Tailwind. It is the only scheduler that is Pinterest approved.
Tailwind is what I’ve been using + I believe it has allowed me to take my new blog to the next level.
2. I focused on my content
Take a step back for one second. The only way I was able to figure out that Pinterest is the biggest source of traffic for both of my blogs is because I created stellar content for both that I was then able to pin on Pinterest.
After I hit the publish button on any of my blog posts, the first thing I do is schedule that content to be pinned to my Pinterest boards,
If you’re interested in learning how to create stellar content to share on Pinterest, check out my Wedding Biz Blogging ebook.
It takes you step-by-step through the process of writing stellar blog posts + then how to promote those posts to attract the right brides + grooms to your business.
3. I am engaging more with my dream readers
When I started engaging with my readers on social media platforms, such as Facebook, Twitter + Instagram, it also made a HUGE difference in my blog traffic, blog comments + more.
I take the time to respond to people’s questions + comments on my blog posts or social media posts. I start conversations on Twitter. I am active in the RIGHT Facebook groups.
All of this is helping me to attract quality traffic to both of my blogs.
Want to tap into my complete blog traffic growth strategy?
These are just a few of the tips + tricks that I’ve learned in my attempt to boost the traffic to my blogs. I perfected a step-by-step blueprint to help wedding pros that want to create stellar content + then use that content to drive traffic to their blog + website.
If you don’t know where to begin with blogging for your wedding biz or you’re struggling to increase your numbers, build a loyal following for your blog + convert those followers into booked weddings The Wedding Biz Blogging Ebook is the perfect resource to help you understand what you’re missing + give you the tips, tricks + tools to make a difference!
You can grab the ebook for only $20 by using the code BOOSTMYWEDBLOG and taking advantage of this limited time deal + a bonus of $30 with Tailwind so you can automate your Pinterest + get back to planning the weddings you love.
Want some free exclusive content?
I’ve got some swag in my bag that is just for wedding pros like you. My swag is where is where I list all the resources that help me run my blog successfully + where I add exclusive content + goodies for my wedding planner community.
Start your blogging journey with me!
Haven’t started a wedding biz blog yet (or you’re still operating on a free platform) but you’re ready to become a pro? Find out how to start a profitable blog below:
I’m Kristie Lorette McCauley. I have a word addiction and I’m not afraid to use it (or admit it).
In my past life, I was a certified wedding planner. In my current life, I am the wedding planner content + copy writer.
I use my writing + wedding planning experience to turn your thoughts into words that land you DREAM brides + grooms + book your calendar solid.